Survey Shows Online Video Not Just for Kids
Surprise, surprise: in a survey by Advertising.com, 69% of respondents who stream online video are above 35. Furthermore, they’re watching less Hollywood and MTV while watching more news and vlogs. While they haven’t picked up vlogging as quickly as younger viewers have, they’re forwarding more clips and cutting down on TV.
Streaming Content Categories: Ages 35 and Older
Streaming Activities by Age: Ages 35 and Older
Online video isn’t just for kids — and even older viewers are growing up.
(Via Fraser MacInnes.)
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POSTED IN: Online Video
2 opinions for Survey Shows Online Video Not Just for Kids
Links lost on Labor Day | News Videographer
Sep 4, 2007 at 12:13 pm
[…] survey about online video viewers by an advertising research site found that people 35 years and older are watching more online video than youth. I’ve seen […]
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Mar 28, 2008 at 4:41 am
[…] video is not just for kids, but kids watching online video are on the rise. 42% of consumers age 18 to 34 watch videos online […]
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